Pt. 3/n...towards and/or away from means of image distribution


Two things are interesting about reading Sanchez and Bishop together. Note how Bishop’s preference for mainstream ground-floor-gallery art clashes with Sanchez’s nuanced exploration and acceptance of alternative means of image distribution (Contemporary Art Daily, tumblr., etc..). Both are primarily concerned with reception theory, or art’s place in an attention economy. Referencing Bourriaud’s “disembodiment of the internet”, Bishop leaves us to view contemporary art production moving away from the dominant means of image distribution, which she allies with a refusal to “thematize” the "logic of our dominant social field." (Internet centrism, again). Sanchez argues that software produces a “different kind of image.”